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Acted as Program Director for major non-profit biomedical organization and evaluated plans to develop and offer cell processing services
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Acted as Senior Director of Sales & Marketing for a specialty pathology testing service focused on micrometastatic cancer detection
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Evaluated the commercial prospects and developed a forecasting and pricing model for a new biotechnology product through a multi-phased marketing research program directed toward physicians, pharmacists and patients;
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Conducted competitive and perceptual assessment of diagnostic industry
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Conducted marketing research for implant administration device alternatives in existing therapeutic drug market
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Conducted marketing research in multiple language, electronic based study for an improved pharmaceutical product in existing global therapeutic drug market
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Conducted marketing research to design new product for an improved administration of diagnostic pharmaceutical
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Conducted marketing research to determine optimal pricing for an improved formulation of therapeutic pharmaceutical
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Conducted preliminary use test for new technology diagnostic imaging product
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Acted as project/product development manager for non-profit with new medical device concept; hired design team, made prototypes, and managed business development activities
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Obtained a funding partner for academic researchers to continue their research into new therapeutic drugs for multiple sclerosis
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Conducted a market assessment for new delivery systems in hemophilia care including patient and family focus groups and conjoint analysis to help R&D planning
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Published "Future Prospects for Cell & Gene Therapy"
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Performed product/service line cost analyses for a regional blood center to improve product/service pricing and operating performance
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Developed a business plan for a non-profit research institute interested in autologous and allogeneic cord blood banking
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